PinnedDekker FraserinDekker Fraser7 Big Product Marketing MistakesDekker Fraser has over ten years’ experience in product marketing for tech companies including Sony and the Google-backed startup Rocket…5 min read·Apr 26, 2020----
PinnedDekker FraserinDekker FraserThe Big Mistake in B2B SaaS Marketing that Startups Keep MakingDekker Fraser is a veteran Silicon Valley product marketing manager and author of the go-to-market book Product Launch. He has an MBA in…2 min read·Apr 29, 2020----
Dekker FraserOne of the Biggest Missed Opportunities in SaaS MarketingKey influencers are one of the most efficient channels for customer acquisition. This is not only true for Fortune 100 consumer brands…5 min read·Mar 2, 2021----
Dekker FraserTraveling to Jakarta and Living in Indonesia as a Digital Nomad ExpatPrices converted to USD25 min read·Jul 10, 2020----
Dekker FraserinDekker FraserWhy You Need to Stop Marketing Your Product and Start Doing This One Thing to Double Your…1 min read·May 8, 2020----
Dekker FraserinDekker FraserProduct Marketing Manager Interview Mistakes and How to Avoid ThemDekker has over 10 years’ experience in product marketing and an MBA in marketing from the Kellogg School of Management. He’s interviewed…5 min read·May 4, 2020----